Everyone talks about creating lead magnets, but few discuss how to promote them. This checklist will help ensure you cover all the bases when it comes time to spreading the word.
Stop tweaking your site and trying to make it a showcase for your product. Instead create something that helps "visitors realize quickly that you get them, and that you have what it takes to change their current reality."
Round up posts can be a great way for a startup to gain attention within their target market and build some meaningful relationships. Although this post is a year old, the process remains fundamentally the same.
The large community on Medium has helped some startups achieve traction on this platform. The key to success is going after the audience of a particular tag. This post shows how to determine whether or not there is potential for your specific niche on Medium.