Like Brian says, "becoming an elite growth marketer has nothing to do with the specific hammer in your toolkit and everything to do with mastering the emerging skills, frameworks, and thought processes that enable you to solve new problems, repeatedly."
Here are some brilliant strategies from well-known marketers that you can use to increase traffic. There are some good points here, especially for startups with little or no reputation and a limited budget.
If running 400 A/B tests to get 23.4% lift in conversions doesn't sound like your cup of tea, then stop guessing at the problem. Survey your customers instead. Use that data to create a hypothesis which you can then test.
I love this post. It's filled with detailed case studies including before and after shots, relevant data, and key takeaways. This article shows you how to identify a poor value proposition, hypothesize a series of better alternatives, and split test them to identify the winning combination of copy, video, and images.
Some wonderful examples of welcome emails, confirmation emails, and notification emails, including the three most common mistakes marketers make when creating these emails, plus a quick primer on segmentation and personalization.
Your outreach efforts will quickly grind to a halt if you can't locate the email addresses of the influencers in your market space. Here are six different ways of quickly finding anyone's email address.
I just got an email from Tom Hunt, founder of AskTina. They've got $4,914 worth of software up for grabs from ahrefs, Buzzsumo, Gleam, Typeform, IfNoReply, Maitre, and Secret Sauce. Great stuff for any startup.