It's not enough to create great content; that's just the price of admission. To truly succeed you need to have a plan for promoting your content. However, most startups have limited resources they can devote to this activity. If you're short on dollars but long on time, you'll appreciate these content promotion tips.
On-site surveys provide instant feedback on your site's content, copy, and usability. In this post, discover how you can leverage the answers you get into content ideas that attract more of the right customer.
Like the post says, "a good title matters." While most of us can't afford the price of a highly experienced copywriter, spending twenty minutes to learn how to write your own title is time well spent. This post is well organized and full of practical advice.
A content marketing plan helps align your team and keep you focused, even if you're just a team of one. It will assist you in create engaging content that captivates your readers. Plus, it will provide you with a strategic advantage over the competition. Here's a tool that will help you quickly create your content marketing plan at no cost.
Today's content marketer need to be part technician and part artist. Skills like SEO, HTML, and CSS need to be accompanied by talents such as writing, strategic thinking, thought leadership and brand development.
Unless it's a legal requirement, ditch your interstitials. Look to optimize pages for mobile without disrupting the user experience. Consider creating valuable content gated behind a landing page. It's a less intrusive method that will bring you pre-qualified visitors.